TV Commercial & calendar
One of Italy’s most iconic brands commissioned CHK Design to work on a TV commercial as well as a calendar to introduce their latest Vespa model. CHK wrote the script and storyboarded the commercial, working as art director alongside the director Dominik Leung on the shoot in London. CHK also wrote the scenes for each calendar month in collaboration with Evelyn Kim, Head of Marketing at Vespa. Calendar photography by Pierpaolo Ferrari in Milan, art direction by Christian Küsters.